Tag Archive
Mobile Marketing Association Releases New Version of U.S. Consumer Best Practices for Cross-Carrier Mobile Content Services
The long awaited New Best Practices 4.0 Document has been released. This is a milestone as it consolidates all the Major Carrier Playbooks and MMA Best Practices Guidelines into one document. Besides providing a clear view of what’s allowed and what’s not in SMS & PSMS marketing, the new document does not seem to... »
Verizon files lawsuit against Money Warehouse Inc. for unsolicited SMS – Mobile Marketer – Carrier networks
http://www.mobilemarketer.com/cms/news/carrier-networks/3187.html »
Apple and Verizon consider iPhone deal – USATODAY.com
Apple and Verizon consider iPhone deal – USATODAY.com »
AT&T to mandate OPPC (Off Portal Purchase Control) on all Content Providers again with phase 2 by April 09
AT&T will kick-in the second round of the OPPC (Off Portal Purchase Control) to give itself control over web-triggered premium SMS programs. But will also enforce phase 1 which was dropped after major technical failures last year that included all non-web triggered PSMS programs. OPPC gives AT&T control of the messaging and process of... »
Verizon Wireless Intends to Charge $0.03 Transacitonal Fee on Every MT
VzW seeks as of November 1st to impose an SMPP transaction fee of three cents $0.03 to standard and premium sms short code programs for each Mobile Terminated (MT) message sent on the VzW network. It seems there is big resistance to it from all players,, case not closed as this will effect the... »
About
Akeel is a Mobile Media Strategist at CUnet exploring existing and emerging Mobile Marketing strategies and best practices to create Direct Response Multimedia Campaigns for Lead Generation, Student Enrollments, and Retention via Mobile Devices and Wireless Networks.
Akeel has 6 years of Mobile Media experience and over 10 years of Direct Response Marketing and Creative Design experience as a Creative Director and Interactive Multimedia Designer. Online Creative Portfolio can be found HERE.
Other interests: Foreign Affairs / Digital Music / History / World Peace / Technology / Modern Design / Seria A Soccer / Spirituality / Space Science / Cooking / Guitars / Motor Biking / Playing Squash / Traveling / Sustainable Development